Privacy & Data Protection

How SWAPP Protects Your Information

We take privacy seriously. This page explains what information we collect, how we use it, how we protect it, and the choices you have regarding your data.

Privacy Policy Overview

This Privacy Policy applies to the SWAPP website, platform, mobile experiences, forms, and related services. It explains how information is collected, used, disclosed, stored, and protected when you interact with our business or use our services.

Transparency

We explain what data we collect and why we collect it.

Security

We use reasonable safeguards designed to protect your information.

Control

You can request updates, access, or deletion where applicable.

Compliance

We strive to align with applicable privacy and data protection laws.

Information We Collect

We collect information in several ways to operate our website, respond to inquiries, improve our services, and support account functionality and communications.

Information You Provide

When you submit forms, request demos, sign up for a trial, contact us, or otherwise communicate with us, you may provide your name, email address, phone number, organization name, and message content.

Account & Service Data

If you create an account or use our platform, we may collect login details, profile information, user preferences, service settings, and content you enter into the system.

Automatically Collected Data

We may automatically collect device details, browser type, IP address, pages visited, referring URLs, timestamps, and usage analytics to help secure and improve our services.

Cookies & Similar Technologies

We may use cookies, pixels, and analytics tools to maintain site functionality, remember preferences, measure traffic, and improve user experience.

How We Use Information

We use collected information only for legitimate business and operational purposes. Typical uses include the following:

To Provide Services

We use your information to deliver the website, platform features, onboarding, customer support, and requested communications.

To Improve Performance

Analytics help us understand how visitors use our site so we can improve navigation, content, uptime, and overall functionality.

To Communicate

We may contact you to answer questions, send service-related notices, provide updates, or respond to support requests.

To Maintain Security

We use data to detect fraud, prevent abuse, monitor suspicious activity, and protect the integrity of our systems and users.

To Comply with Law

We may process information to meet legal obligations, enforce our terms, and protect our rights, users, and business operations.

To Market Our Services

With appropriate consent or as otherwise permitted by law, we may use contact information to share information about relevant products, offers, or events.

How We Share Information

We do not sell personal information in the traditional sense. We may share information only in limited situations necessary to operate our business and provide our services.

Service Providers

We may share information with trusted vendors that help us host infrastructure, process communications, analyze traffic, or support operational functions.

Business Operations

Information may be shared internally with personnel who need access for support, administration, sales, engineering, or customer service.

Legal Requirements

We may disclose information if required by law, subpoena, court order, regulatory request, or where disclosure is necessary to protect rights or safety.

Business Transfers

If SWAPP undergoes a merger, acquisition, restructuring, or asset transfer, information may be transferred as part of that transaction.

Data Security and Retention

We implement commercially reasonable technical, administrative, and physical safeguards designed to protect your information against unauthorized access, misuse, or disclosure.

Security Measures

We may use encryption, access controls, secure hosting environments, authentication tools, logging, and monitoring to help protect data.

Retention Practices

We retain personal information only as long as needed for the purposes described in this policy, unless a longer retention period is required by law or legitimate business needs.

No Absolute Guarantee

While we work hard to protect your data, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your Privacy Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information. We are committed to honoring applicable privacy rights.

Access

You may request access to the personal information we maintain about you, subject to legal and administrative limitations.

Correction

You may request that inaccurate or incomplete information be updated or corrected.

Deletion

You may ask us to delete certain personal information, subject to exceptions for legal, contractual, or operational reasons.

Marketing Preferences

You can opt out of marketing communications by following the unsubscribe instructions or contacting us directly.

Cookies

You can manage cookies through your browser settings. Disabling cookies may affect certain site features or functionality.

Do Not Track

Our website may not respond to all browser-based do-not-track signals due to differing industry standards and technical limitations.

Children’s Privacy

Our services are not directed to children under the age of 13, and we do not knowingly collect personal information from children without appropriate consent where required by law.

Important Note

If we learn that we have collected personal information from a child in violation of applicable law, we will take appropriate steps to delete it as soon as reasonably possible.

Third-Party Links and Services

Our website may contain links to third-party websites, tools, or services. This Privacy Policy does not apply to those external services, and we encourage you to review their privacy practices independently.

Independent Policies

Any third-party service you access through links on our site may collect information according to its own privacy policy and terms. We are not responsible for the content or data practices of external websites.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal obligations, or business operations. When updates are made, the revised version will be posted on this page with the effective date updated as appropriate.

Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us using the details below.

SWAPP Support

Phone: (616) 914-8392

Website: Contact Page

Email inquiries may be directed through our contact form for the fastest response.

Frequently Asked Questions

What information does SWAPP collect?

We may collect information you provide directly, account and service data, automatically collected device and usage information, and cookie-related data used for analytics and functionality.

Does SWAPP sell personal information?

We do not sell personal information in the traditional sense. We may share information with service providers and others only as needed to operate our business, comply with law, or support legitimate business purposes.

Can I request deletion of my data?

In many cases, yes. You may contact us to request deletion of personal information, subject to exceptions for legal obligations, security needs, or required recordkeeping.

How does SWAPP protect my information?

We use reasonable administrative, technical, and physical safeguards such as access controls, secure hosting, monitoring, and other protective measures designed to reduce risk.

How can I update my contact preferences?

You can opt out of marketing emails by using the unsubscribe link in the message or by contacting us directly for assistance.

Will this policy change?

Yes. We may update this policy occasionally to reflect operational, legal, or technical changes. Any revised version will be published on this page.