Using Data to Plan New Church Locations

Thinking about a multisite campus or a church plant? Use data, not just intuition, to pick the perfect location.

Where Are Your People?

A list of addresses is just data. A map is insight. When you see where your people live, you understand their context, their commute, and their community.

• Identify where your core families live
• See how far people drive to attend
• Understand the neighborhoods you serve

Demographic Analysis

Strategic planning becomes obvious when you have a map. You can make informed decisions about where to focus your energy and resources.

• Where should we launch a new campus?
• Where should we host a summer block party?
• Where do we need more localized small groups?

Drive-Time Analysis

Community happens locally. Use mapping to create neighborhood-based small groups that actually stick.

• Group people by geographical proximity
• Reduce travel time for meetings
• Enable neighbors to support neighbors

Finding a Venue

Don't just guess where to do outreach. Identify neighborhoods near your church where you have no presence, and target them effectively.